Globalis
MediaTM
… because media is globalSM
Globalis Media
works with agencies to provide high-performance, cost-effective, targeted media
for advertiser campaigns anywhere in the world, and in any language. Having strong working relationships with
agencies in local markets around the world is a core pillar on which we have
built our business. We know
that when we help agencies make great media buys and implement successful,
cost-effective campaigns for their clients, the agencies come back to us with
more buys for those clients, as well as with new buys for other clients.
In many
countries, online advertising is dominated by just a few major publishers. Agencies in these oligopolistic markets
all generally offer advertisers the same media as one another, so both the
media and the agencies become “commoditized”. Globalis Media has a broad portfolio of online media solutions that
agencies can use to help advertisers get better results from their media
budgets. Making better media buys
through Globalis Media helps agencies to increase client satisfaction, which
often translates into higher client retention rates, larger budgets, and new
client wins.
For agencies with online advertising needs that are unique, complex,
multivariate, multilingual, or cross-border, you have found the right
partner. These are the kinds of
challenging online advertising needs Globalis excels in.
Agencies can
help differentiate themselves from their competitors by recommending to their
clients the unique, value-added media offered by Globalis Media. Agencies that
conduct mutually-agreed levels of business with Globalis Media may display the
Globalis Media logo on their Web sites and in their promotional literature. The
agencies that work with us know that we fully respect agency-advertiser
relationships, and we never contact agencies’ clients directly, unless
agencies specifically ask us to do so for some reason.
Unlike local media firms that are active only in
one country, Globalis Media can provide media for global,
regional, multi-market, or single-market campaigns. We can target audience segments by country, language,
behavior, or any combination of these targeting parameters. In some countries, we can even target by state or
province.
Globalis Media
is managed by consumer marketing experts, with in-depth knowledge of consumers
in international markets.
We’ve spent much of our careers as brand marketers – working
in partnership with agencies to launch new products and new advertising
campaigns, trying to increase market share and share of mind. When agencies work with us, they are
working with fellow marketers who fully understand their marketing objectives,
and who will help them achieve them.
We share agencies’ commitment to delivering highly-effective,
cost-efficient media solutions to advertisers.
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© 2008 Globalis Media Inc.